Showing posts with label Facebook. Show all posts
Showing posts with label Facebook. Show all posts

25 March 2023

POWERFULL TIPS FOR FACEBOOK

Introduction

Facebook is a great platform for meeting friends, creating a following for your hobby, service, or project, and for relaxing. There’s an app for every taste, and several of them are incredibly fun and addictive. These 101 tips will get you navigating Facebook like a pro in no time.
Part 1 – finding friends and influencing people Depending on why you join Facebook, you may find it easy to make friends, or may only have it to stay in touch with friends in distant parts of the world. No matter what you do, signing up can be a process that will take up to a couple of hours (including your profile).

1. Signing up
Your own name You should use your own name or your nickname if people use it more commonly, to sign up. It’s important to ensure that your friends, family and colleagues can find you easily.
2. Your email Facebook sends out a lot of notifications once you start signing up with various groups and fan pages, apps and even comments. But people can also find you by your email, so you should probably use a personal email account. Check it frequently for friend requests and more. It has to be real though, because Facebook uses it and sometimes your mobile number to verify who you are.
3. Read the terms and conditions
You should always read the terms and conditions on any site, and Facebook is no exception, though, it should be noted that Facebook frequently updates it’s TOS causing a lot of outrage in the community. Know where your rights are and read their documentation.
4. Search your email
In some cases when you sign up for Facebook, especially if you use a ‘free’ email system such as hotmail or Gmail, Facebook can search your email addresses and see if anyone in your address book is already on Facebook.
5. Profile information – school, university, company
The first piece of profile information Facebook asks for is your School (leaving year), University (leaving year) and Company – this starts the first basic groups links so you can find Alumni and colleagues from work – if you don’t want to find anyone there, leave it empty and click skip.
6. Profile information – picture your photo or avatar doesn’t need to be of you, but it’s usually a good idea to use a shot of yourself so that people that aren’t sure they’ve found you can add you. Many people change their profile photos weekly though, so you can use just about any image you hold copyright to.
7. Profile information – basic information
Once you’ve gotten into Facebook, you can fill in any or all personal information on the basic information box, and depending on your security settings, people will be able to see this – it’s sometimes the difference between knowing whether it’s you or another person that they’ll friend, so this information can be useful.
8. Profile information – is Facebook a dating site? One of the core pieces of information that Facebook asks about on signup is what you’re ‘looking’ for on the site, along with your religious standing. Don’t be afraid to mark ‘friendship’ in that box, even if you are actively seeking a relationship – it makes little difference to people adding you. Facebook is not a dating site, though there are groups on there for finding partners.
9. Profile information – personal information Many people don’t list all of their hobbies- instead list the ones you’re interested in attracting friends for. If you’ve got a ‘guilty pleasure’ remember that people may be able to access your information, even before you add them, so you may not want to publish that. The boxes in this section are entirely optional.
10.Contact information
One of the boxes you can fill in is ‘contact information’. Be aware that depending on your security settings (see security and privacy) you may then place your ID out in the ‘open’ which can open you up to spam or bot contact.

 

11. Profile information – Network If you’re interested in chatting with, or meeting up with people in your region, you can add where you life and join that ‘uber-group’. Some require email addresses or other information that ‘proves’ affiliation, but Facebook has recently improved that interface, so it works very well. Your network affiliation is listed on your profile, unless you change the security settings (see security and privacy)
12.Profile information – friends
As we’ll explain later, you can keep those that you’ve added from appearing in your search, but your friends list is always visible. Be careful when adding ‘controversial’ people in your life, as it’s very easy for other friends to use your list to find others to add – the only exception to this is if you add someone with extremely tight security settings
13. Profile information – relationships Facebook allows the listing of relationships in your profile – but until the person you’re in a relationship confirms it; you will only be listed as in a relationship. Otherwise you will be tagged as ‘in a relationship’ but not with whom.
14. Fill as much of it in as possible Remember, you can always come back and add, or subtract information. It’s usually something people don’t do often though, so spending those extra few minutes at sign up to create a proper profile is well worth it.
15. Security from the outset
We talk more about security later, but some people join Facebook simply to keep up with a tiny group of friends – if you’re one of these people, then you will want to ensure your security is as tight as can be (see security and privacy)
16. Finding friends, colleagues and ‘fan’ pages Facebook has made it fairly easy to find people and add them, but in the mix with the people you can find are fan pages – which are like mini profiles (we talk about these more in section) and groups. It’s important to remember that people, such as authors or local personalities may have multiple listings in search results, so you may need to contact them and ask which to add. You also have to take one extra step to make sure people can find you. You can currently have 5,000 friends total.
17. Searches
Searching by name may bring back dozens of results, so if you know the person well enough, find out what email they use and add them via that. Adding people via email is often easier than searches too because it means you’re certain you’ve got the right person, without opening yourself up to unwanted attention. If you add someone that isn’t actually the person you wanted to add, they can see your profile.
18. Adding people via friends
If you’re a close knit group of friends, or a new group that met through University or similar pursuit, it’s normally ok to go through another friend’s list and find those that you know, but don’t abuse this – adding everyone from every friend’s list can get you flagged as a spammer by
Facebook.
19.More than one profile?
Be careful not to create more than one Facebook page – it’s against their TOS and can lead to confusion when people add you. It is possible to create a main account and make the rest of your ‘accounts’ as pages, but again be careful – Facebook has a policy about fake pages, fake names or abusing that facility.
20.Fan pages too much for you?
You can hide fan page (and app, and even ‘friend’ updates) from view easily by setting your feed up (we talk more about this in the feed management section). Hiding fan pages, even temporarily, can let you get your Facebook reading back under control, and let you decide whether you want to follow them long term. 


21.Removing friends, or pages
Removing friends is easy – you just go into your friends list and click the x beside their name. You can find your friend list by looking at the left column of your main feed based Facebook page. Or you can go to ‘Account’ and then ‘edit Friends’
You can remove pages in a similar way, in ‘Edit friends’ then scrolling down to around the middle of the page and clicking on ‘pages’ (it has an orange flag next to it).
22. Using friends lists to organize your reading
Facebook introduced a concept called ‘friends lists’ recently, allowing people to sort their friends into groups, sorting them onto groups of your choosing. Have workmates, best friends, limited profile – the choice is yours. You can also edit en masse by selecting ‘Account’ then ‘edit friends’ – your whole list will appear there with drop down arrow lists, including your pages. Simply filter them onto a list you’re comfortable with and then you can control your feed.
Posting using groups – Your friends list doesn’t just allow you to filter your reading - these groups can simply control what you’re reading or allow you to customize who sees what. If you don’t want your Granny seeing your wild nights out, simply filter her into a group and then, when you post, click on the little light blue padlock. Enter your level of access, and exclude using the bottom box. You can set this as your ‘custom’ privacy build for your posts, or a one off. (see more in security and privacy)
23. Been Blocked?
Facebook is hard to contact in case of problems, but you can sometimes email them at whatever published email contact they currently have, and ask them to review your case – if you’ve done nothing wrong you should be reinstated. If you were hacked, you should contact support urgently and follow their instructions to regain control and become unblocked.
24. Got badge?
One of Facebook’s nicest widgets is the ability to create badges and display them on your webpage or site. If you’ve got a reasonably public profile, you can use these easily – if your profile is highly protected and privacy locked, you may want to consider whether you want to use it at all.
25. Looking for more?

21 March 2023

YOUTUBE - 5 WAYS TO BUILD YOUR AUTHORITY ON YOUTUBE

Introduction

 

Is your business utilizing the power of YouTube in your
social media strategy? If you aren’t, then it’s high time that
you do. Video promotion is become increasingly important
for marketing a business in this digital age. It goes without
saying that attaching a compelling image to your blog post
will immediately increase the chances that it will be read and
shared online. However, even these picture-perfect posts
are being set aside in favor of video, a more passive form of
information transmission. Even if you aren’t already utilizing
YouTube, you may be wondering what else you can do to
try and increase your fanbase, shares, and engagement.
When it comes to increasing awareness of your brand,
there's something intrinsically authoritative about a brand
that makes its own videos. Videos seem to lend more
credence and validity in a way that blog posts and more
traditional strategies of marketing just can't. This is
especially true since 86 percent of modern consumers suffer
from what is known as ‘banner blindness.' This means that if
you want to reach your target audience, then you have to
find a different way to advertise online. Creating your own
videos and utilizing the power of YouTube can help to turn
your business into an authority in your industry.
Video personalizes your brand in a way that images or the
written word just can't. If you cast yourself in your videos, it
will allow your audience to get a better sense of the person
behind the business long before the video is over. Video can
add a personal touch to your brand like no other medium.
Here are five ways you can build your brand authority with
YouTube.


  1. Take the Time to Understand Your YouTube Viewers :


The only way that you will be able to build your brand's
authority on YouTube is by making the kind of videos that
your target audience wants to see. The only way that you
will be able to create videos that will attract your target
audience is if you thoroughly understand your viewers. To
determine the kind of videos and content that your viewers
want to see from your brand you have to brainstorm and
decide on your ideal demographic. You need to know who
your audience is, their age range, their interests, the kind of
content they enjoy watching, and why that is tuning into
other YouTube channels like yours.
You can start your brainstorming session by doing a search
of relevant keywords to see what kind of videos appear in
the searches. This will allow you to see what other types of
videos are being made based on your niche. Look for videos
that have a high view rate and check out their corresponding
channels to see what their subscriber numbers are.
The more detailed you can get about who your target
audience is, the more you can be sure that you've chosen
the right approach with the videos that you are producing. If
you want to build your authority on YouTube, then you have
to make sure that you are providing the right kind of content
to attract your target audience and encourage them to
subscribe to your channel. You need to make sure that you
take the time to clearly define your target audience before
you spend the effort in creating videos for your YouTube
channel.

How to Make Money from the Hotel Industry in Kenya (Beginner-Friendly Guide)

How to Make Money from the Hotel Industry in Kenya (Beginner-Friendly Guide) The hotel industry in Kenya offers many opportunities to make m...